To perform so, an firm must concurrently provide items of sufficient high quality on time and at competitive prices, create a continuous market presence, provide varied products to meet differentiated demands, respond rapidly to modifications in demand and consumer behavior, possess innovative capability, generate an efficient marketing system, set up a trademark and create income (Altenburg et aI., 1998 Chikan, 2008 Deb az-Chao et al., 2016). (1995) and Farina (1999) that competitiveness is the ability of an organization to survive (or ideally expand) in a sustainable manner and maintain position in the present or in new markets. To meet the proposed goals, we used the concepts created by Martin et al.įerraz et aI. Made In Brazil Magazine Software Of Some.Made In Brazil Magazine Drivers Had Been.
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